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If you have any questions about the PUMA share and the financial results of PUMA SE, our Investor Relations team will be happy to help you. Please be aware that we will not reply to questions relating to non-Investor Relations topics.

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Welcome to PUMA

This is PUMA

PUMA is one of the world’s leading sports brands. We are passionate about working with athletes to deliver cutting edge innovations that make the fastest even faster. Because we have done so since 1948, the PUMA brand occupies a unique position in sport and sports culture. With one of the most extensive archives in our industry, our many product icons have been popular with consumers around the world for decades. Founded and based in Herzogenaurach, Germany, we distribute our products in more than 120 countries worldwide.

Annual Report 2025

In 2025, currency-adjusted sales declined by 8.1% to € 7,296.2 million primarily due to strategic reset initiatives. Learn more in our Annual Report.

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Investor Relations

Share Price in EUR

7296.00

Sales in € million

2025

21194.00

Employees

2025

Management Board

Picture of CEO Arthur Hoeld

Arthur Hoeld

Chief Executive Officer

Picture of CBO Maria Valdes

Maria Valdes

Chief Brand Officer

Picture of CFO Markus Neubrand

Markus Neubrand

Chief Financial Officer

Picture of CCO Matthias Bäumer

Matthias Baeumer

Chief Commercial Officer

Picture of COO Andreas Hubert

Andreas Hubert

Chief Operating Officer