Ralph Sampson Mid Glass
Herzogenaurach, Germany, April 15, 2020
RALPH SAMPSON MID "GLASS"

PUMA continues to celebrate the legacy of Hall-of Famer Ralph Sampson in the latest version of the Ralph Sampson Mid, adding a sleek, modern look to this iconic style. Inspired by glass basketball backboards, the Ralph Sampson Mid “Glass” features a unique, blue transparent quarter. The shoe is made with a leather upper, TPU quarter, comfort insole and has yellow metal eyelets on quarter for ventilation and a red leather formstrip.

 

Herzogenaurach, Germany; May 30, 2020 
 PUMA AND BILLY WALSH RELEASE NEW COLLECTION INSPIRED BY THE PUMA KING 

Sports company PUMA and designer Billy Walsh have come together again to create a minimalistic collection inspired by PUMA’s football heritage, reviving one of its most iconic boots, the PUMA King, and reinterpreting it for 2020.

Billy Walsh has wasted no time in making a name for himself. From his work designing the original PUMA Creeper to his songwriting skills, he’s proven himself to be one of the most authentically innovative creatives of his time. In his first-ever collection with PUMA, he draws inspiration from PUMA’s football heritage, reviving the original King silhouette of the 1970s in a modern interpretation for 2020. Visible stitching represents scars, the mistakes and imperfections of your past creating beauty and individuality. The past aligns with innovations of the present to create the future in this fresh take on the PUMA King.

 

The Cell Dome comes in three different colorways featuring a quilted leather upper with an all-over stitching, a sculpted midsole design, and an embroidered “KING” branding on the tongue. The apparel is sportswear inspired in performance, with some water repellent styles, reflective accents and detailing stitching inspired by the iconic football shoe, the PUMA King.

Cop the timeless co-created PUMA x Billy Walsh collection, dropping globally on PUMA.com, at selected PUMA stores and retailers.

 

 

Puma
Herzogenaurach, Germany – September 12, 2020
PUMA AND AC MILAN UNVEIL THE NEW AC MILAN AWAY KIT INSPIRED BY THE MUDEC MUSEUM
Senior Manager PR Teamsport

Milan is a city rich with culture and history; it is a city of glamour and creativity, home to some of the world’s most incredible architecture. To celebrate the essence and culture of the city, the new Away kit pays homage to the MUDEC museum by integrating the famous MUDEC architectural pattern into the white jersey.

The MUDEC is a museum and exhibition center dedicated to the research and understanding of the cultures of the world. The museum is home to incredible artistry and cultural artifacts from around the world, providing representation of the diverse cultures from each continent.

 

“MUDEC was born with the intention of giving voice, through the exhibition of works from all over the world, to the different cultures that have come into contact with Milan and the Milanese over time. It is a source of pride for us that the museum has been identified and selected by PUMA and Milan, not only as a modern icon of the city in transformation, but also and above all as a reference for constant research and attention to multiculturalism and promotion of diversity as founding values of contemporary living”, said Anna Maria Montaldo, Director of Modern and Contemporary Art Sector of the municipality of Milan.

“Throughout the history of AC Milan our second jersey has always been linked with matches and moments that live long in the memory. This jersey succeeds in maintaining the tradition and pride of our Club and its fans, and combines them with the unique blend of culture, passion and design that make the city of Milan so special”, said Casper Stylsvig, Chief Revenue Officer of AC Milan.

 

 

 

“The city of Milan has always attracted many different cultures and has become the most international city in Italy. For the AC Milan Away kit we wanted to celebrate the cultures that make the city of Milan so unique. The MUDEC Museum of Cultures celebrates international culture, which makes it a great source of inspiration. We used the iconic design from the architecture of this museum to celebrate the diverse cultures from around the world”, said David Bremond, Head of Product Line Management Teamsport, PUMA.

The new jersey is equipped with PUMA's thermoregulation technology which provides an improved moisture management system to maintain the perfect body temperature. Combined with laser-cut perforation on the front and engineered jacquard at the back, the jersey offers the latest in fit and mobility for optimal performance.

The new AC Milan Away kit is available from September 12th at PUMA.com, PUMA stores, AC Milan official stores, store.milan.com and at select retailers worldwide.

 

 

Herzogenaurach, germany, 08 october, 2020
PUMA spreads road trip flair with Porsche Legacy Autumn / Winter Collection

Global sports company PUMA gears you up for an iconic road trip with the Porsche Legacy Autumn / Winter Collection. The assortment is reflecting heritage-inspired motorsport modified with robust details, technical look and functional need

Twisty back roads, desolate landscapes and scorching heat. PUMA is reviving the spirit of Robin’s Rally, a bi-annual no-GPS road trip taken by a group of close friends who believe that sports cars are meant to be driven and not just scrutinized in a parking lot. Throughout their journey those automotive enthusiasts are driving the classic, air-cooled Porsche on gravel roads and paved streets. For your off-the-grid cruise on a 1,000 mile rally through California PUMA has designed a stylish endurance and performance-orientated „body kit” to have a blast on the road trip.

Bags are packed, ready to roll. The Porsche Legacy Autumn / Winter collection is your perfect companion through icon places like Devils Canyon with a sport classic palette which is aligned with the Porsche 930 Turbo colors. The padded jacket is coming in ultra gray with black and slate gray featuring the RCT 37.5 thermo-regulating technology.  The graphic tee is embracing playful pop colors like classic Jade Green. Road trip focused graphics, inspired by navigation details and map gradient drawings are creating a unique and eye-catching look. Small, embroidered patches are inspired by collector’s many stickers amassed as trophies across the world and proudly displayed on Porsche car windows.

A comfortable ride on the mountain roads is guaranteed with the latest Porsche Legacy footwear collection. The RS-2K is coming with the established bulky silhouette and molded sock liner with specific RS puma branding. The blend of style and speed makes these kicks perfect for a motorsport street look.

Take some friends, find remote some places, have an adventure! The PUMA x Porsche Legacy Autumn / Winter Collection is available in selected stores and online at puma.com now.

Porsche Legacy
Herzogenaurach, germany, november 02, 2020
PUMA’S MOST ICONIC SHOE IS MADE FOR ALL TIME

Sports company PUMA is reissuing its most iconic shoe:

The Suede. It made its debut in 1968 and has been changing the footwear game ever since.

This sleek sneaker has been a style staple for over 50 years, an icon of the past that continues to
remain a classic of today and tomorrow. The Suede has a deep-rooted impact on society and
culture.

From Tommie Smith’s protest on the victory stand during the 1968 Olympic games to Walt “Clyde” Frazier on the basketball courts in the 70’s,
to b-boy crews in NYC adopting the shoe a decade later, it’s been worn by the icons of every generation – and it’s stayed classic through it all.

PUMA has planned a series of new releases to support the relaunch of this classic style. The
Suede Classic XXI comes in a variety of colors with a full Suede upper, the iconic PUMA Formstrip
on the side, and a woven label with PUMA branding on tongue.

Be on the lookout for the shoe that’s made to last for all time when the Suede Classic XXI drops
on November 4th on PUMA.com, PUMA stores, and select retailers. Additional colorways and
collaborations will be released worldwide during 2021.

Herzogenaurach, germany, ocotber 30, 2020
READY FOR ANY WEATHER: NEW COLLECTION FROM PUMA AND HELLY HANSEN

Global sports brand PUMA and technical and

performance brand Helly Hansen have partnered together for a third collection inspired by the

arctic patrol, where the technical aspect of clothing becomes essential. This unisex collection

features winterized footwear, apparel and accessories.

For over 140 years, Helly Hansen has been paving the way in professional gear for sports and
workwear, both on land and at sea. Their performance ski and sailing gear is designed to endure
the planet’s harshest environments, so adventurers can continue to explore, search, and discover
no matter where they may be. The third season of PUMA x HELLY HANSEN takes inspiration from
cold weather sailing and patrol gear. These highly technical, arctic-inspired designs have a
futuristic look and feel, with stormCELL technology, polarized fleece, and reflective detailing. Key
pieces include:

Prepare yourself to brave the winter weather with the PUMA x HELLY HANSEN collection when
it drops on October 30th on PUMA.com, PUMA Stores, HELLYHANSEN.COM, HELLY HANSEN
stores and selected retailers.

Puma

PUMA X HELLY HANSEN TECH WINTER JACKET

  • Reflective rubber collaboration graphic print on front
  • StormCELL technology to keep dry and comfortable
  • High collar with water repellent, 2-way full zip closure
  • Water repellent reverse coil zip pockets on chest
  • Flap pockets with reflective piping details and mesh insert on front
  • Reflective hood that packs away in pocket at collar for a versatile look
  • Packable facemask for better protection against cold weather conditions
Puma

PUMA X HELLY HANSEN BACKPACK

  • Two-way zip opening into main compartment
  • Shoe compartment with mesh insert for ventilation
  • Adjustable and air mesh padded shoulder straps
  • Padded back panel with air mesh detail
  • Collaboration logo on front panel
  • Sternum strap with whistle
PUMA

NITEFOX BOOT X HELLY HANSEN

  • Silhouette has trail inspiration mixed with current street fashion trends
  • Techy feel with details like reflectivity, textured nylon and neon color pops
  • Upper made of nylon and neoprene with matte rubberized texture overlays
  • Buckle closure on the heel
  • Rubber outsole
Puma

OSLO-CITY X HELLY HANSEN

  • Progressive take on a classic silhouette
  • Leather and suede overlays
  • Reflective details
  • Molded rubber toe cap
Puma

PUMA X HELLY HANSEN POLAR FLEECE LS TOP

  • Collaboration reflective badge on front
  • Hood with reflective fabric overlay and drawcords for an adjustable fit
  • Side panels with reflective piping
  • Welt pockets on front for storage solutions
  • Elasticated binding at cuff
  • Reflective drawstring channel and bungee cords at hem

Prepare yourself to brave the winter weather with the PUMA x HELLY HANSEN collection when
it drops on October 30th on PUMA.com, PUMA Stores, HELLYHANSEN.COM, HELLY HANSEN
stores and selected retailers.

teaser
Herzogenaurach, germany, november 18, 2020
WINNIE HARLOW MAKING MOVES IN THE ALL NEW PUMA CRUISE RIDER

Sports company PUMA is adding a fresh extension to the Rider family, the Cruise Rider – featuring fresh colors and a bold design. PUMA ambassador Winnie Harlow takes her style sky high with this new shoe that is higher, bigger and better than any Rider yet.

“The new Cruise Riders are soooooo me!” says Winnie Harlow. “What I love most about them is that I don’t have to worry what I pair them with, they go with everything.”

The Cruise Rider is a women’s specific style made for those who are making big moves. This kick is a step above the rest with fun color blocking, a dynamic material mix, and a stacked outsole. The silhouette features a slightly higher midsole with sculpting details, a TPU piece in the back, and Rider foam for the ultimate comfort. A mesh and nylon upper with suede overlays in vibrant colors like teal, bright yellow, and a dash of pink, adds a playful touch to the design.

Make moves with the all-new PUMA Cruise Rider when it drops on PUMA.com, PUMA stores and select retailers on November 18th. New and exciting colorways will be available during 2021.

 

Sportstyle abonnieren