At a Glance

PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. »

Management

Get to know our Managing Directors as well as PUMA's Administrative Board members. »

Brands

Learn more about the PUMA Group owned brands. »

OUR PRODUCT PORTFOLIO

RANGES FROM PERFORMANCE TO LIFESTYLE

Business Units Teamsport
TEAMSPORT


PUMA’s TEAMSPORT business focuses on regaining credibility in sports performance, in particular through football.

 

 

Business Units Running & Training
RUNNING & TRAINING


PUMA has had a heavy impact in the RUNNING industry through numerous stories that tell of records and innovation. 

Business Units Golf
GOLF


In our GOLF Business Unit, we continue to bring our message of Game Enjoyment to life.

Business Units Motorsport
MOTORSPORT

Since the end of the last century, PUMA has been designing and creating footwear and apparel for top MOTORSPORT racing teams and drivers.

Business Units Sportstyle & Fundamentals
SPORTSTYLE

PUMA’s SPORTSTYLE Business Unit exemplifies how we influence and shape culture and lifestyle through the lens of sports.

Business Units Accessories & Licensing
ACCESSORIES

PUMA’s ACCESSORIES round off the collections of our other Business Units in order to build strong, comprehensive packages and to create a complete look. 

 

 

 



FOREVER FASTER STRATEGY

From this day forward, PUMA will be the fastest sports brand in the world.
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