Herzogenaurach (Germany), August 26th, 2021
Work out with the kids: PUMA and CYBEX launch collection of strollers aimed at active parents
Sports company PUMA and German expert in child goods CYBEX have created a collection of strollers aimed at active parents who enjoy taking their children along when they exercise.
The collection will feature two styles. The ZENO is a 4-in-1 stroller which can be pushed, pulled, or even attached to a bike or skis, while the AVI is a lightweight sport stroller, ideal for running. Both products feature reflective elements and protective PUMA ‘stand guards’ on strategic areas of the strollers, to allow for optimal visibility at any time of the day.
“This year, PUMA has introduced innovative technologies, such as NITRO Foam, and launched a whole new family of performance running shoes,” said PUMA CEO Bjørn Gulden. “A perfect addition to these are the products that we created together with CYBEX . The two strollers are running products for parents who want to keep up their active lifestyle.”
Both the ZENO and AVI strollers will appear in a brand-new design, giving them an athletic look and feel which is inspired by the PUMA’s latest running campaign.
“We are excited to announce this first-time partnership and collaboration. Our shared passion for products, our vision for the future of running and active modern parenthood are perfectly aligned with Puma”, said CYBEX CEO Johannes Schlamminger. “Our commitment to creating technologies with state-of-the-art innovation make this joint venture one that can really spark change for runners and parents.”