- Deliver seasonal color and material stories and designs that are both in line with the seasonal creative direction and consumer relevant for PUMA Sportstyle.
- Collecting information on color, material trends and styling
- Innovate in finishing level of Designs, driving 'firsts' in areas of color, material application and usage, construction, branding etc.
- Work closely with development teams to ensure materials meet the testing and usage standards for PUMA Sportstyle products
- Establish seasonal material palettes and build captivating seasonal stories that resonate with our key consumer in close collaboration with Team Head & Creative Direction Team
- Create colorway and material specification for Footwear
- Create graphic designs for Footwear
- Possible travel to sample rooms and factories in Asia to implement development and review prototypes.