Marketing Manager Christina


Manager Licensing Motorsport

Herzogenaurach, Germany

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

Your Mission

  • Implement the licensed commercial strategies in partnership with the relevant Business Unit Motorsport stakeholders, as well as with Sports Marketing and Marketing teams
  • Act as central point of contact and communication between PUMA (incl. affiliates) and the relevant Motorsport partners
  • Ensure that Business Units, subsidiaries and affiliates are fully informed with regards to product, price and distribution demands in alignment with PUMA Motorsport partners brand and corporate identity guidelines.
  • Steer and implement best practice and business processes to ensure required rights are commercially exploited and contractual obligations are met and adhered to by PUMA BUs and external Motorsport partners. 
  • Establish and manage effective business relationships between relevant Asset(s) and relevant Licensees and all internal and external stakeholders.
  • Align and steer the go-to-market processes for all relevant licensed-in Motorsport business (incl. affiliates and sub-licensees), ensuring an efficient management of all relevant milestones and deadlines.
  • Analyze and report business performance incl. KPIs on a regular basis and ensure reports are communicated and distributed to all relevant stakeholders (Motorsport partners, PUMA Business Units, affiliates, etc.)
  • Together with relevant controlling teams prepare and check royalty and net sales reports in terms of accuracy and required contractual content and take necessary action if discrepancies and/or faults occur.

Your Talent

  • All genders are welcome to apply
  • University degree, or similar higher education in business administration, finance, marketing, product, law or in a related discipline
  • 3-4 years of work experience in a multi stakeholder business in a relevant department such as marketing, product management, legal or marketing
  • Keen understanding of consumer focused business
  • Eager to learn and develop
  • Excellent communicator and team player
  • Excellent English language skills, further language skills are a plus
  • Open minded, flexible,  open to travel and working in a multi-cultural environment
  • Adaptable, good at setting priorities and with an attitude of creative problem solving.

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

PUMA Wellbeing at Herzo


  • Company sports
  • Free gym
  • Health weeks
  • Massage/Physiotherapy
  • Soccer Field & Basketball Court


  • Buddy Program
  • Coffee bar
  • Community engagement
  • Company parties
  • Organic canteen


  • Family Services
  • Flextime
  • Kids camp
  • Mobile working
  • Parent child office


  • Bike leasing
  • Employee discount
  • Private pension planning
  • Public transportation
  • Simple saving plan


The PUMA corporate Headquarters are located in Herzogenaurach or Herzo, as we like to call our hometown, located in southern Germany close to Nuremberg.  Every day, more than 1000 colleagues walk through our doors, ready to push sport and fashion forward.  And if you’re lucky, you just might run into Usain Bolt or Antoine Griezmann walking down the hall.

Go big, go Herzo
Basketball court at the PUMA headquarters

Shape PUMA Marketing

PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn‘t get any better than that!

Meet the Team