Your Mission
- Own the full product creation/ buying process from setting up a digital product range to individually visible USPs that ensure a clear differentiation between the different channels
- Act as the go-to person for any product related question for the digital landscape the brand is selling in
- Develop and drive a product strategy that works in line with Puma’s ambitious growth direction while keeping digital trends and needs in the center of the plan
- Manage the stakeholder management through cross-functional divisions and collaborate closely with other functions (e.g. Planning & Business Analytics)
- Take responsibility for the full GTM process and act as commercial support function end-to-end
- Ensure a future-oriented product set-up that covers all needs of the different digital channels (DTC, Marketplace, WHS.com, Omni)