Herzogenaurach, Germany

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

Your Mission

  • Support the Head of Global Go-To-Market specifically on Lifestyle (Prime) business
  • Support the implementation of the GTM strategy for Lifestyle (Prime) footwear
  • Support the team in planning key seasonal meetings and in charge of the organization of key seasonal milestones (functional, market input/alignment calls, merch alignment meetings)
  • Ensure meeting participants are present (list of participants defined with the Head of Global Go-To-Market and BUs) and well-prepared to give effective feedback; documents decisions and follow-up on next steps with BU/markets
  • Collaborate and work closely with the Head of Global Go-To-Market and key stakeholders (Merchandising/BU/Sales/Key Accounts) to ensure market-relevant and brand-building assortments
  • Ensure various Go-To-Market documents are up to date and maintained correctly
  • Work closely with the local Merchandising/Sales teams to provide consumer, competition and customer qualitative as input to future product strategies
  • Collect the input for areas touch point calls and make sure it is shared with the relevant stakeholders
  • Aid communication within the business by facilitating the flow of information to other divisions/BUs that might influence their seasonal plans/product lines
  • Work closely with the local Merchandising teams and other divisions to provide a report structure (sell-through, store checks, market reports)
  • Coordinate processes with Merchandising Operations
  • Cross functional projects coordination.

Your Talent

  • University degree in Business Administration
  • 2 - 3 years working experience in the business (Merchandising Operations, Sales), preferably with a fashion / lifestyle specific background
  • Good understanding of premium lifestyle market
  • Knowledge of key players in above mentioned space (Retailers, Brand etc.)
  • A good eye to analyze industry’s best practices related to product launches, incubations and Go-To-Market approach
  • Convey complex and unstructured concepts to a wide and diverse audience during key Go-To-Market milestone meetings
  • Take ownership of assigned tasks and constantly deliver above expectation.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

PUMA Wellbeing at Herzo


  • Company sports
  • Free gym
  • Health weeks
  • Massage/Physiotherapy
  • Soccer Field & Basketball Court


  • Buddy Program
  • Coffee bar
  • Community engagement
  • Company parties
  • Canteen


  • Family Services
  • Flextime
  • Kids camp
  • Mobile working
  • Parent child office


  • Bike leasing
  • Employee discount
  • Private pension planning
  • Public transportation
  • Simple saving plans


The PUMA corporate Headquarters are located in Herzogenaurach or Herzo, as we like to call our hometown, located in southern Germany close to Nuremberg.  Every day, more than 1000 colleagues walk through our doors, ready to push sport and fashion forward.  And if you’re lucky, you just might run into Usain Bolt or Antoine Griezmann walking down the hall.

Go big, go Herzo
Basketball court at the PUMA headquarters