- This role is to perform daily digital activities to achieve brand and commercial objectives, this includes implement seasonal marketing initiatives as well as manage and implement usage of Paid, Owned, Earned media
- Get to know how to implement digital plans to optimise brand exposure and engagement to consumer; adapt, translate and activate global digital plans for local use.
- Experience how to develop the fundamental digital marketing campaign
- Learn how to analyse the traffic reports and develop improvement plans
- Assist to manage and implement content on owned websites (PUMA.com). Implement the posting of content on Social Media according to Global guidelines. Monitor and analyse usage of content using analytics tools.
- Coordinate with local digital agencies in the development of all campaign materials.