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MARKETING

HEAD OF INTEGRATED MARKETING

Herzogenaurach, Germany

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

Your Mission

  • Management and ownership of brand’s social media channels and community management team
  • Oversee and guide social media strategy for the brand in partnership with content team and provide guidance to regions/markets from a channel standpoint
  • Work hand in hand with creative content team to ensure creative is made with channels and consumer in mind
  • Oversee global media agency relationship and work closely with regional and market colleagues to facilitate local level media strategy and execution
  • Driver of brand digital marketing and paid media innovation on a global basis
  • Champion full funnel communications planning for key milestone meetings in the go-to-market process working hand-in-hand with business unit teams
  • Oversee integrated communications planning for key brand and product campaigns inclusive of messaging, hierarchy planning, embargo planning, content guidance, etc.
  • Serve as the global point person to bring together key regional stakeholders to facilitate global consistency
  • Serve as facilitator of briefs to internal creative team across channel to ensure full funnel campaign planning and ensures that all consumer channels are consulted and accounted for
  • Owner of International Marketing Meeting/ GTM milestone in partnership with regional and business unit integrated marketing teams

Your Talent

  • Bachelor’s degree in Marketing or Communication (or related field)
  • Must have 12+ years of marketing experience ideally in the retail and/or sports industry
  • Should have an international/global mindset
  • Excellent communication skills, verbal and written
  • Must be highly collaborative and have the ability to work within a cross-functional matrixed global organization
  • International travel up to 25% annually.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

PUMA Wellbeing at Herzo

Athlete

  • Company sports
  • Free gym
  • Health weeks
  • Massage/Physiotherapy
  • Soccer Field & Basketball Court

Social

  • Buddy Program
  • Coffee bar
  • Community engagement
  • Company parties
  • Canteen

Flex

  • Family Services
  • Flextime
  • Kids camp
  • Mobile working
  • Parent child office

Finance

  • Bike leasing
  • Employee discount
  • Private pension planning
  • Public transportation
  • Simple saving plans

Herzogen­aurach

The PUMA corporate Headquarters are located in Herzogenaurach or Herzo, as we like to call our hometown, located in southern Germany close to Nuremberg.  Every day, more than 1000 colleagues walk through our doors, ready to push sport and fashion forward.  And if you’re lucky, you just might run into Usain Bolt or Antoine Griezmann walking down the hall.

Go big, go Herzo
Basketball court at the PUMA headquarters
Copyright-PUMA

Shape PUMA Marketing

PUMA Marketing is a highly engaged, driven and fun group! We communicate directly with our consumers daily, and work together to create stories that effectively reach and impact PUMA fans around the world. It doesn‘t get any better than that!

Treffe unser Team