Support Apparel Designers in the execution of innovative graphic design development aimed at continuous design innovation and achieving set goals
Integrate product and technical developments into graphic design
Contribute to the quality of products' graphic design content in order to reinforce and strengthen the brand position and generate consumer demand
Under the direction of the Senior Designer/ Teamhead/ Creative Director, collect market intelligence, providing all involved with accurate and up-to-date information on graphic design trends and developments and utilizes them effectively
Launch innovative product graphic design ideas in line with specific product strategies
Identify functionality requirements and ensure accurate use of information technology systems in order to gain competitive advantage
Identify opportunities for graphic design support in order to improve business processes and enhance customer/consumer intimacy
Deliver projects in line with PUMA development calendar.