Top Employer 2023



Carlsbad, California, United States of America

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

Your Mission

  • This role supports the COBRA PUMA GOLF brand located in Carlsbad, CA.
  • Lead the eCommerce business to drive revenue across all DTC sites (on Shopify+ platform), and support a healthy omni-channel sales strategy.
  • Grow revenue through creating and delivering sales & marketing initiatives, P&L management, and forecasting product and revenue for all categories.
  • Working with the product and marketing teams, own the digital product launch calendar and establish and execute an effective, prioritized roadmap to deliver on key revenue targets. 
  • Collaborate with Merchandising teams on overall GTM strategy and execute digital merchandising initiatives to drive customer engagement and maximize conversions.
  • Work closely with the marketing/creative teams to develop co-ordinated product launches and build out specific ecommerce assets for email promotional calendar.
  • Identify conversion rate optimization opportunities by improving the site journey, site features, product information, photography, and digital merchandising.
  • Responsible for all North America eCommerce performance/growth marketing budgets.  Measure performance, conversion success metrics, and areas for growth through data driven analysis.
  • Actively analyze website performance and sales metrics through enhanced web analytics.
  • Work closely with the service organization to improve our “Customer Happy’ experience for eCommerce customers through improved training and technological advancements.
  • Collaborate with key global regional eCommerce teams to develop and implement local market plans and aligned strategies.
  • Evaluate new technologies and partners for inclusion into the eCommerce ecosystem.
  • Maintain and oversee relationships with external agency partners to provide technical support, and evolve and develop additional consumer reach opportunities.

Your Talent

  • Bachelor’s degree in eCommerce, Marketing or Digital field
  • 7+ years of relevant eCommerce experience, specifically working with Shopify +
  • 10+ years of digital marketing experience
  • Proven leader with experience managing a team and P&L for an eCommerce business
  • Exceptional organizational and prioritization skills and proven ability to manage successful projects and on-time and on-budget
  • Excellent strategic planning skills and significant P&L exposure
  • Shows visionary thinking and demonstrates expert knowledge to solve complex, organization-wide or external facing issues
  • Track record of hiring, leading and developing high-performance teams to exceed expectations and rise to new levels of excellence
  • Experience working with Salsify PIM
  • Highly passionate, problem solver with strong creative and analytical skills
  • Ability to be flexible and work within a fast paced, ever changing environment
  • Proficiency in Shopify+ ecommerce platform, site analytics tools (e.g. Adobe Analytics, Google Analytics) and Google Ad suite.

The Hiring range base pay for this position is $135,600 - $197,285 + Bonus + Benefits ( 

Pay may vary depending on job-related knowledge, skills, and experience.

PUMA supports over 16,100 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.For additional information, please contact:

PUMA Wellbeing at Carlsbad


  • Company sports

  •  Fruit

  • Gym contribution

  • Health weeks

  • On-site gym equipment


  • Breakfast

  • Coffee

  • Community engagement

  • Company parties


  • Employee assistance services

  • Parental leave policy

  • Summer Fridays


  • 401K employer match

  • Childcare discount

  • Employee discount

  • Medical & dental insurance contr.

  • Pre-tax benefit plans

Carlsbad CA

Carlsbad is where COBRA PUMA GOLF takes a strong swing at introducing joy into the game of golf.

Swing by Carlsbad
PUMA Carlsbad


Get together with expert content managers, platform developers, project managers, marketing and operations professionals to achieve one goal: keep PUMA charged with the same energy online as it is offline.

Meet the Team