Design I Product Management Team

DESIGN

CREATIVE DIRECTOR

Carlsbad, California, United States of America

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

Your Mission

  • This position supports the COBRA PUMA GOLF brand, located in Carlsbad, CA.
  • Lead a creative team for COBRA and PUMA across all channels: Print, E-commerce, Retail, Social, Digital, Brand, and PR.
  • Collaborate with brand managers on creative brief creation to ensure consistency of design, voice and longevity of each initiative.
  • Strong emphasis in developing and maintaining marketing strategy for websites, email, social media and display advertising campaigns
  • Help support Ecommerce team in SEO/SEM, marketing database and coordinating activities that will grow direct to consumer business
  • Lead the creative strategy in large scale digital and e-commerce projects
  • Consistently deliver innovative and appropriate creative concepts for communications
  • Organize, direct and delegate product photoshoots for digital campaign implementation
  • Collaborate with integrated marketing teams to build digital brand experiences to support campaigns and product launches with optimized user experience
  • Evaluate emerging technologies and design trends, providing leadership for adoption where appropriate
  • Brainstorm new and creative growth strategies with design team
  • Guide and mentor designers on technique and creative content
  • Play key role in managing multiple projects and workflow as a team leader
  • Collaborate with Ecommerce team on managing digital vendors, media trend reporting to provide insight and recommendations as part of the planning process
  • Communicates with, and services the international marketing teams with digital asset direction and support
  • Collaborate with ad agency on larger campaign development for COBRA and PUMA.
  • Help promote consistency of brands across both internal and external platforms

Your Talent

  • Bachelor’s Degree in Graphic Design, Advertising or related field
  • 8+ years of design experience
  • 3-5 years staff or team management experience
  • Knowledge of the digital landscape
  • Strong conceptual abilities and remarkable art direction skills
  • Mastery in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft Office (Word, Excel, PowerPoint, Outlook)
  • Understanding of other design related software including Keynote, AfterEffects,
    and Lightroom
  • Familiarity with SEO, CMS systems and updating website content
  • Limited copywriting creation and/or ability to direct copywriter with creative ideas and tone to enhance messages for both brands
  • Limited video editing ability plus but not required
  • Ability to plan, develop, manage and execute digital initiatives
  • Working knowledge of Google analytics to help make decisions based on numbers and trends
  • Highly flexible and entrepreneurial
  • Strong organizational skills
  • Desire to keep up with new trends and recommend opportunities to drive business
  • Good project management skills
  • Working knowledge of HTML and CSS
  • Familiarity or simple animation skills a plus
  • General awareness and knowledge of golf product category
  • High initiative, high energy, confidence, passion for the job, decisive eye for detail

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.For additional information, please contact: us-hrrecruiter@puma.com

PUMA Wellbeing at Carlsbad

Athlete

  • Company sports
  •  Fruit
  • Gym contribution
  • Health weeks
  • On-site gym equipment

Social

  • Breakfast
  • Coffee
  • Community engagement
  • Company parties

Flex

  • Employee assistance services
  • Parental leave policy
  • Summer Fridays

Finance

  • 401K employer match
  • Childcare discount
  • Employee discount
  • Medical & dental insurance contr.
  • Pre-tax benefit plans

Carlsbad CA

Carlsbad is where COBRA PUMA GOLF takes a strong swing at introducing joy into the game of golf.

Swing by Carlsbad
PUMA Carlsbad
Copyright-PUMA

PUMA Design

Our mission is to deliver the greatest product and experiences that help our athletes perform better and empower our consumers.

Meet the Team