Selena Gomez

Herzogenaurach, Germany – July 7th, 2018


Selena Gomez wears Amp XT

Time to make the rules. Time to change the dress code. Time to take it to the next level. PUMA® reaches new heights with its newest trainer, the Amp XT, worn by Selena Gomez. As the latest addition to the DO YOU family, the Amp XT is made for women who slay doubts and defy the status quo. And of course, there’s no one better to represent the shoe than PUMA’s kick-ass ambassador, Selena Gomez. She is the epitome of a strong woman, defying the standard and proving people wrong by proving herself right.

PUMA recognizes strength, grace and confidence within, bringing about a shoe that is tech-infused and fashion-forward. A shoe that helps transform women into a force. The Amp XT is a high-performing trainer that doesn’t miss out on style. It has an aggressive heel wrap up for lock down, a knitted support collar, and a rubber wrap up for dynamic movements. Plus, it features IGNITE foam for energy return. The Amp XT also has the right touch of attitude, to look good on the way in and out of the gym. Time to work your workout.

Amp XT’s main benefits are:
ENERGY: IGNITE foam in heel for energy return.  
COMFORT: Knitted collar and flex zone provide comfort and flexibility.  
SUPPORT: Exaggerated heel and mid-foot wrap for additional support.  

The Amp XT will be available on July 7th at and selected retailers worldwide.

For more product stories, please follow the @PUMA and @PUMAperformance Instagram accounts.

Alberto Turincio Smith
Global Senior PR Manager, Sportstyle and Training

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