Head of Retail Planning Natalia


Manager, Strategy -Joint Venture Partnerships

Westford, Massachusetts, United States of America

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

Your Mission

  • Partner with Joint Ventures and internal PUMA departments to support brand alignment and growth across all 3rd party categories.
  • Build and drive cross-functional (Merchandising, Sales, Procurement, Operations, Marketing, Finance, etc.) processes to improve communication, decision making and efficiency.
  • Partner with PUMA North America Finance team to drive planning, reporting and budget alignment.
  • Manage internal/external milestone calendar and key cross-functional meeting facilitation.
  • Utilize market data and industry insights to develop strategies and proposals that drive healthy, balanced and sustainable sales volume across all JV categories.

Wholesale Liaison

  • Partner with Footwear and Apparel Merchandising and Sales counterparts to become fully versed on seasonal priority concepts, flow, pricing and distribution plans.  Utilize this knowledge to educate JV and drive 360-degree brand alignment
  • Partner with Merchandising Operations to execute required product set up, sample orders, forecasting and procurement.
  • Serve as primary PUMA point of contact and “filter” for communication or product information sharing between Global Business Units and JV teams.
  • Influence and recommend Global product supplementation for JV seasonal range as needed.
  • Recommend pricing strategy for JV product that aligns with Footwear and Apparel categories.
  • Review JV category assortments for sensitive distribution.
  • Monitor sell-in and sell-through results for JV categories across all channels of distribution to drive decision making and provide insight to Footwear and Apparel Merchandising/Sales counterparts.
  • Participate in domestic and international Global product/merchandising milestone meetings to support alignment across categories.

Retail Liaison

  • Partner with Retail Merchandising counterparts to align on seasonal range needs and final assortments.
  • Ensure Retail assortment needs are properly communicated across functions to drive system accuracy and efficiency.

Marketing Liaison

  • Communicate seasonal PUMA marketing strategies and activation plans to JV’s to drive alignment.
  • Facilitate shared resources across PUMA and the JV’s for campaigns and other marketing materials (photo shoots, etc.).
  • Advocate for JV category inclusion in 360 marketing efforts.

Collaborate with JV and PUMA Marketing teams to support product seeding and philanthropic donations

Your Talent

  • Strong collaboration skills required to work cross-functionally with our Joint Venture and License partners, Merchandising, Account Management, Retail, Procurement, Operations, Marketing and Finance teams
  • Expert communicator and a relationship builder
  • Ability to develop and execute against operational and go-to-market processes
  • Creativity and capability to think outside the box and innovatively problem solve
  • Comfortable with diverse and dynamic activities as well as prioritization
  • Ability to thrive in a fast-paced environment with short timelines and changing priorities
  • Strong business acumen and ability to assess impact of decisions on overall business performance
  • Detail and deadline oriented
  • Fully proficient in Microsoft Office Suite
  • Ability to travel domestically and internationally (appx 15%)

Professional Experience:

  • Bachelor’s Degree in Marketing, Business, Retail Merchandising or a related field
  • 3+ years of experience in Merchandising/Product Management or Operations in a Wholesale or Retail organization
  • Experience in a Retail buying or planning environment a plus
  • Successful track record and reputation of exceeding performance expectations, with progressive levels of responsibility and accountability

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.For additional information, please contact: us-hrrecruiter@puma.com

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