Retail Store I Retail Corporate I Sales I E-commerce Team

E-COMMERCE

PERFORMANCE MARKETING MANAGER

Istanbul, Turkey

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

Your Mission

  • Propose, Agree and Review internal team vs external agency strategy on an on-going/periodic basis
  • Grow platform traffic through executing the marketing strategy within the allocated budget.
  •  Develop and optimize a comprehensive marketing strategy through channels such as Email marketing, Search Engine Marketing (SEM), Affiliate marketing, Social media, etc. 
  • Proactively seek new opportunities & marketing tools to improve Marketing Strategy, to increase overall conversion rate while decreasing the bounce rate. 
  • Analyze and report profit contribution across all marketing channels and perform an ongoing assessment of traffic, conversion, sales, and profitability from marketing campaigns to increase ROI
  • Managing 3rd party/agency relationships ensuring campaigns are optimized and scaled to drive performance whilst delivering exciting brand experiences
  • Drive expansion of the customer database and leverage it to drive rapid, profitable revenue growth.
  • Track the customer journey closely to increase retention rate and shopping frequency
  • Ensure the efficient and effective delivery of services by external marketing agencies, consultants, and partners.
  • Provide reporting and KPIs
     

Your Talent

  • University Degree, preferably in Business or IT related field
  • Fluent in both Turkish and English
  • At least 4-year experience in Digital / Performance Marketing
  • Demonstrated ability to analyze the data and optimize the strategy accordingly
  • Highly organized and detail-oriented.
  • Proven interpersonal & presentation abilities to operate effectively with cross-functional teams
  • Result-oriented
  • Multi-tasking

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.