Representation and sale of PUMA products with Key Accounts based upon brand priorities for each account while managing, developing, and building upon sustainable and profitable businesses
Provide the highest level of service and product expertise each season from sell-in to sell-thru, driven by PUMA strategic goals
Manage & direct selling of footwear & apparel for national account base within Athletic Specialty Channel; develop financial plans and strategies to attack new business opportunities within Athletic Specialty channel
Understanding of retailer’s financial metrics- sales, inventory, turn, GM$.
Knowledge and discipline to adhere to distribution guidelines. Executes In-store excellence through assortment, visuals and marketing collateral
Proactive account management, by identifying opportunities to improve existing business and create new business.
Coordinate and prepare seasonal footwear& apparel product presentations to be presented to senior management internal and externally
Manage account level P&L to deliver targeted GM$ requirements.
Continual sales analysis to manage product life cycles, inventory models and rates of sale.
Monitor competitor’s activities and performance, along with implementing strategies and tactics to compete.
Account base: Hibbett & City Gear