To drive and manage all business activities in relation to the account(s). Represent and document the interest of the account with PUMA interfaces and balance brand goals with account needs by leveraging Customer Info Deck and Customer Business Plans.
To manage the annual selling and activity schedule (GTM Process) for the Wholesale Accounts - Strategy and business review meetings, range review, and selling meetings, etc. Support and lead the key account team in customer segmentation and assortment planning according to seasonal initiatives and brand investments.
To deliver the seasonal sell-in targets for the account(s), agree with account(s) on expected KPIs / sell-thru targets and monitor the progress. Ensure continuous monitoring of the Orderbook, making sure orders are placed and converted according to agreed timelines.
To forecast, track and report quantitative and qualitative performance on Key Account Performance, i.e. Sales and Margin, Trade Terms, Order book. To monitor and report on customer and competitor performance i.e. market share and development, sell-thru performance and ROI on key activities.