KIDS

KIDS

For our young consumers, PUMA takes the latest key styles and top sellers from across our general product portfolio and converts them into kids and baby sizes. In our partnership with Warner Brothers, PUMA fulfills childhood dreams by offering co-branded apparel, accessories and footwear collections for the Superman franchise, including Superman, Supergirl and Superbaby.

Through our licensing agreement with the non-profit educational organisation Sesame Workshop, we launch co-branded footwear, apparel and accessories collections for characters such as Elmo and the Cookie Monster. Sesame Street product ranges span all age groups, starting with toddlers and combine entertainment with sports.