Supply Chain

PUMA football shoe production in Vietnam

Being a multinational corporation, we hold the view that an increasingly networked global economy does not only pose risks but provides opportunities as well. This involves the creation of new jobs in emerging and developing countries, the export of know-how and environmental and social standards and the import of new ideas from different cultures. A sudden withdrawal from our sourcing countries wouldn’t be a fair and sustainable solution because it wouldn’t change the current situation in the factories. Having a major stake due to high order volumes, PUMA and other global brands can actively exert influence and enforce international standards.