In our 10FOR20 Sustainability Targets, we have defined that we will use more sustainable material alternatives for PUMA’s key materials, meaning cotton, polyester, leather, polyurethane and cardboard. In our 10FOR20 action plan for, for example we have set the concrete goals to increase the amount of bluesign® certified polyester in our products to 50% by 2020, or reaching a fibre volume of 50% Better Cotton by 2020.