PUMA included in Dow Jones Sustainability Index

September 12, 2006

Sportlifestyle company identified as one of the 46 new global sustainable leaders

 

Herzogenaurach, September 12th 2006 – As of September 18th PUMA will be listed in the Dow Jones Sustainability Index (DJSI), one of the most recognized indexes for sustainable investment worldwide. The sportlifestyle company will thereby be included in the Dow Jones World Index as well as in the European Dow Jones STOXX Sustainability Index.

The admission into the DJSI results after successfully passing through the “Corporate Sustainability Assessment” conducted by the independent SAM (Sustainable Asset Management). The main part of the assessment is a detailed questionnaire filled out by the company, which is then examined and rated by the SAM Research. By means of such criteria and weightings, sustainability leaders are identified.

„In the past seven years, since the launch of the Dow Jones Sustainability Indexes, sustainable investing has been recognized by a growing number of investors and is increasingly seen as an important driver of long-term performance. We are delighted to support this momentum by calculation an expanding family of professional and objective sustainability benchmarks that are utilized around the globe”, said Michael A. Petronella, president, Dow Jones Indexes/Ventures.

Jochen Zeitz, CEO of PUMA AG: “We are very pleased that PUMA has made it into the Dow Jones Sustainability Index, which not only acknowledges our involvement for sustainability, but also clearly affirms that we are on the right path with our transparency approach and our responsibility in the social and environmental field.”

The S.A.F.E. concept (Social Accountability and Fundamental Environmental Standards) is a specific tool PUMA developed to continuously improve social and environmental standards in all contractors and subcontractors factories as well as to fully implement the Code of PUMA Conduct established in 1993. PUMA is a gradual member of the FLA (Fair Labour Association) since 2004 and has been listed in the Financial Times Stock Exchange FTSE4Good since 2005.