Cancellation of own shares reduces share capital

Herzogenaurach, Germany, April 05, 2007

Ad-Hoc Disclosure Regarding Article 15 of the WpHG

The Board of Management of the Sportlifestyle company PUMA AG Rudolf Dassler Sport has announced today in approval with the Supervisory Board to execute a cancellation of its own shares. The share capital will be reduced by 3,251,200.00 EUR (representing 1,270,000 shares or approximately 7.4% of the previous share capital) from 44,118,307.84 EUR to 40,867,107.84 EUR.

The Board of Management